انعكاس كفاءة مسارات العملية على القيمة المدركة للزبون بالتطبيق في شركة التحدي العامة

Abstract

         Customer perceived value is an important determinant in purchasing behavior of customer.It is awardable can be defined by (quality and cost). The inter predation process of equation that looking at purchasing behavior related to customer perceived value is not fixed and according to research work we review orientation of the company through its operation because of the availability of value quality that can achieve the success from reflection of its operation routes paths efficiency and provide unique value to their customer and how customer perceived this value.